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Archives / Year: 2011

December 31st, 2011

Our Donation Policy

We're proud to be able to donate to many non-profits each year. Read all about our Employe Donations Policy.

By Natalie
December 21st, 2011

A Nearly Invisible myBalsamiq Release

Hello friends. Today's release is full of improvements, but most of them are behind the scenes. We are still focussed on bug fixing and providing better stability for the...

By Peldi
December 8th, 2011

Release: Helping the Dust Settle after the myBalsamiq Launch

Hello friends! Today's release is mostly myBalsamiq-centric. We launched less than a month ago, so today's update is focussed on making it smoother rather than adding new features. Here's...

By Peldi
November 25th, 2011

Our first public Mockups + myBalsamiq combined release!

Hi friends! This release is particularly exciting to us because now that myBalsamiq is out we can finally post release notes publicly of all that we've been working on,...

By Peldi
November 10th, 2011

myBalsamiq Launches!

Hello friends of Balsamiq. The news we've all been waiting for is finally here: myBalsamiq launches today. What is myBalsamiq? It's a web-based application, it runs in your browser...

By Peldi
November 1st, 2011

Kyle Dinh Joins Balsamiq

Hello friends of Balsamiq! I am thrilled today to announce that Kyle Dinh has joined the Balsamiq team as full-time employee #10 - double-digits baby! πŸ™‚ Kyle, who's based...

By Peldi
October 21st, 2011

Release: Custom Icons!

Hello friends! Today's big feature is the ability to extend our icon selection with your own icon image files. Custom Icons! Starting with today's version, you can now add...

By Peldi
October 20th, 2011

Creating eBooks with

UPDATE: This article was written in 2011, with tools that were available to us then. We'd suggest searching for more modern tools for creating eBooks now. iBooks on left...

By Mike
October 10th, 2011

Test the Custom Icons Feature

We've had a lot of people request a custom icons feature in the past. People want to add their own icons to the app and have them appear when...

By Mike
September 28th, 2011

Release: A Grab Bag of Little Goodies!

Hello friends of Balsamiq! Today's release brings about a grab bag of little new features and bug fixes. Nothing earth-shattering, but some welcome additions I'm sure. OK here we...

By Peldi
September 15th, 2011

Songs for Entrepreneurs

I've been meaning to write this little post for a long time. There are a few songs whose lyrics stuck with me and have helped me along my programmer-to-CEO...

By Peldi
September 14th, 2011

Release: Prettier Icons, Cyrillic Glyphs, Confluence 4.0!

Hello friends! Today's little release brings a few little goodies: Much prettier icons! The work we did to optimize our application's loading time had the unwanted side-effect of making...

By Peldi
September 12th, 2011

Looking for an Outgoing DevOps in California

Nov 1st UPDATE: the position has been filled! Go Kyle! πŸ™‚ Hi this is Peldi from Balsamiq. We are a three-year old, bootstrapped and very profitable little company. In...

By Peldi
September 12th, 2011

Devising a Profit Sharing Program for Micro-Multinationals

Our Profit Sharing program has withstood the test of time. Read all about it!

By Peldi
September 12th, 2011

Our Simple Salary Policy

This post is part of a series about our VERY FEW company policies. Read this intro post for some context. Given that we have different people all around the...

By Peldi
September 7th, 2011

Pace, not Deadlines

This post is part of a series about our VERY FEW company policies. Read this intro post for some context. At Balsamiq, we don't have deadlines. Ever. It seems...

By Peldi
September 7th, 2011

On the Need of VERY FEW Company Policies

I'm not a fan of policies. In fact, the tiny little essay on how policies are bad from Rework is my favorite of the whole book. It's called "Don’t...

By Peldi
September 6th, 2011

DigMyData: Aha!-nalytics

I've never been a metrics lover. Stories like Google A/B testing 41 shades of blue make me cringe. I explain our industry's recent infatuation with analytics-driven-development in part as...

By Peldi
September 1st, 2011

New Release: Font Adjustments and More

Hello Balsamiq friends near and far! πŸ™‚ We're back from summer vacation and eager to get back to work. We hope you all were able to take some time...

By Peldi
August 26th, 2011

Do Worry, Be Happy! Keeping Sane as a Software CEO

My talk at Business of Software 2010.

By Peldi
August 22nd, 2011

Avoiding the Circumlocution Office

A few weeks ago, I finally received my "permesso di soggiorno," my permission to stay in Italy. As an American citizen I knew the process for getting my paperwork...

By Natalie
August 12th, 2011

β€œI Love to Do Business with Other Businesses My Size”

I've tweeted about this video a few times in the past. I'm posting it here as well so that I can find it easily every time I'm compelled to...

By Peldi
August 4th, 2011

Mockups Font Takes it First Steps

The first version of the Mockups font is now out in 2.1, and I think we have a good start at eliminating the clipping issues we had using Comic...

By Mike
August 1st, 2011

Mockups 2.1!

Hello friends, we hope you're having a great summer! Today's release marks the end of an era for us, as we introduce our very own font. It's a big...

By Peldi
July 20th, 2011

Mockups 2.1 Is Coming Soon: A New Font, a new Era!

Hi all! Just a quick post to pre-announce that Mockups 2.1 is coming out in a week or two. The main change of 2.1 is that we're changing the...

By Peldi
July 14th, 2011

Interview with Peldi from Balsamiq

My interview with John Clark of

By Peldi
July 3rd, 2011

Company Retreat Powers Balsamiq Quality Boost

Would you trust your software to these people? You bet What is it like when a small, dynamic, distributed software company gets together for a week-long sleepover at the...

By Anna
June 24th, 2011

From Our RetrEAT: A Team That Cooks Together Stays Together

One of the hardest things about working with my beloved distributed team (aka balsamici*) is our not being able to see each other in person more often. Just once...

By Peldi
June 22nd, 2011

Release: HUGE Loading Time Improvement!

Hi again friends! Today's release main feature is a major optimization to our skin assets and icons, which results in dramatic improvement in loading times for the web and...

By Peldi
June 17th, 2011

Why We Aren't Doing Deep Interaction in Mockups

Opinions matter Every so often we'll get a request to add features that would change Mockups from a sketchy wireframing tool to a prototyping tool. When these requests bubble...

By Mike
June 14th, 2011

New Release: Partial PNG Export and More!

Hello friends! We're back from our retreat and excited to be back at work. Today's release is a fairly small one, but it introduces a little feature that has...

By Peldi
June 2nd, 2011

Our Response Might Be Delayed... We're on Retreat!

Hello friends! I am super-excited as I type this. I am alone in the office today because it's an Italian holiday, a French holiday, and OUR WHOLE US TEAM...

By Peldi
May 27th, 2011

Speed Wireframing a Click-Through Prototype Using Symbols

   There's so many ways to use Mockups. I rarely do click-through prototypes, but if I have to, then I count on Symbols and links to make it painless....

By Mike
May 26th, 2011

New Tutorial on Specifying Interaction with Mockups

We've aded a new tutorial in the support section to suggest some best practices for specifying interaction using Mockups. Software designers and developers designing for the screen have an...

By Mike
May 23rd, 2011

Tip: Adding Color to Components with No Text Color Property

Mockups can seem like an iceberg. There's so much beneath the surface in terms of advanced features. The features that seem to be hidden are learnable, but we don't...

By Mike
May 19th, 2011

New Release: Rename, Icons on the Right, Break Apart...

Hello old friends. If you've been wondering what we've been up to, I won't blame you. We say we release almost weekly and then if you look at this...

By Peldi
May 18th, 2011

Joy McCrea Joins Balsamiq

Hello everyone! I know it's been a while since our last blog post, my apologies. We've been crazy busy with lots and lots of new customers and working on...

By Peldi
May 18th, 2011

Tip: Using Dingbats in Text Components

Text components are interesting in Mockups. We have a lot of wiki-style syntax for formatting, and a lot of people have been asking to extend this to do things...

By Mike
May 11th, 2011

Tip: Creating Linkable Whole Symbols Using Nested Groups

This is a tip for Mockups for heavy users of symbols, that shows you how to make an entire set of objects in a symbol linkable. While doing support...

By Mike
April 28th, 2011

Sketching in Mockups

Interface sketching is a path focussed on generating ideas and finding solutions. I feel good when I have a drawing pen or pencil in my hand. Doodling, sketching, and...

By Mike
April 14th, 2011

Top-down Symbol Library Creation in a Nutshell

I've been creating and converting a lot of symbols libraries of the top-down variety, where you create a symbol library and save to assets, rather than using the inline/bottom-up...

By Mike
April 13th, 2011

Case study – Balsamiq

My interview with Software Promotions.

By Peldi
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