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Mockups Didn’t Make the Cut, Oh Well

So back in February I ran into this call for entry for the "Application Design Annual: Year's 10 Best UIs" and decided to apply, as a free marketing channel and also because I was hoping to get some good feedback from the usability gurus at the Nielsen Norman Group.

I thought that presenting usability experts with an app that helps developers improve their software's usability was going to be a slam dunk, but alas, a month or so ago I heard the sad news that my app didn't make the top 10 this year. Oh well, I'll try again next year, when the app will be launched and have customers.

The main reason for this post is to share my submission entry, in case anyone is interested in seeing what a NON-winning submission looks like.

What do you think I could have done better?

[UPDATE: the winners were just announced today - good apps. I may try again next year.]

Peldi for the Balsamiq Team

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