Balsamiq, the Secret Sauce
It's not hard to guess that our company has always had a strong affinity with food. Especially good, earthy, artisanal, unpretentious food.
We even added a menu item in our software's Help menu about it!
Clicking on it will take you to this page, where you'll find a playlist FULL of great and simple video recipes, made with love mostly by our own Valerie Liberty, queen of phone support and awesome chef of every-day simple meals.
We called our company Balsamiq because our software has a lot in common with balsamic vinegar - the good kind, aged at least 12 years, made in Modena, Italy: it's artisanal, it's smooth, it's a treat to use, it improves other things (like our plugins do), it's made in Italy, and yes, it takes a long time to make, but it's worth the wait. 🙂
Over time, we have noticed that this affinity has spilled over a few times...here's a few examples of what we mean.
mental note to self - never toast a balsamiq sandwich with tomatoes and avacados again, i just ate a science project! — Lawrence Edmondson (@ledmondson) 18 Marzo 2014
I just spelled balsamic vinaigrette as "balsamiq vinaigrette". Oh dear. #UX
— Melissa Hui (@MelissaHui) January 14, 2015
We found a super geeky girl who runs Coders.Kitchen, "the only blog where food and tech connect". Her name is Sarah and she writes recipes inspired by different tech companies. For us, she came up with "Balsamiq Crock Pot Caramelized Onions"! Such a tasty recipe... yummy!
Another blog, French Cooking for Dummies by a French girl named Véro, has 3 recipes with the tag 'Balsamiq vinegar': Warm goat cheese salad, Green asparagus and vinaigrette, Smoked duck & pear appetizer spoon.
Last but not least, if you like squid you cannot miss this delicacy: 'Squid Adobo In Balsamiq Vinegar'.
Instagram pictures tagged with "balsamiq"
Oops, I think my mouth just watered. 😉
I want to leave you with a little story: whenever we have to spell "balsamiq" over the phone, we usually say: "Balsamiq. Like the vinegar, but with a Q". Back in 2009, as our little business was taking off, Peldi's step-dad Eugenio made this prediction: "If you keep going at this rate, soon the city of Modena will describe the vinegar by saying like the software, but with a C!" 🙂
Enjoy your meal everyone! 🙂